Southern Insurance Underwriters, Inc. Brand Development
Southern Insurance Underwriters, Inc. (SIU) is a managing general agent in the insurance industry based in Atlanta, Georgia. A long time innovator in the Georgia insurance marketplace, the SIU brand centers around placing hard-to-place insurance and an easy to work with culture. The strong use of gold throughout the brand materials keeps the SIU brand vibrant and easily identifiable in a crowded marketplace while the original logo from it’s 1964 inception communicates reliable longevity.