Southern Hospital Medicine Conference 2010 Branding



Emory Healthcare in Atlanta partners with Ochsner in New Orleans on an annual basis to host the largest hospital medicine conference in the United States. Each city hosts the conference every other year and this 2010 conference branding was done for the Atlanta conference. Based on the color palettes of the two partner brands, the look of the conference was designed to be upscale and contemporary to appeal to the medical practitioners refined sense of taste.


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